Creating urgency and scarcity for sales has been proven as an effective way to increase your conversion rate because it encourages visitors to complete their orders as soon as possible. Another effective way to increase conversion rates is to display social proof, such as recent sales on your store, in order to create a high traffic store and build trust with your visitors.
Conversion Optimizer is a ShopBase's built-in app that helps add urgency and trustworthiness to your store by showing Social Proof notifications and Counting tools.
Social Proof: Adding a social proof popup to make the site looks popular and make the products stand out on Home pages and Collection pages.
Counting Tools: Motivate customers to click Add-to-cart on Product pages by adding product countdown, timer countdown, and real-time visitor count.
This part will introduce you to different functions of Conversion Optimizer and guide you to set up these functions for your store.